Featured business: When tabling at a trade show, get LaserPoint on your side

February 5, 2018

Whatcom County is a happening place — especially if you’re a business looking to market yourself.

Every year, more than two dozen public event marketing opportunities take place throughout the county. From the Bridal Inspirations Expo in January to the Port of Bellingham’s Holiday Port Festival in December, this area is replete with opportunities for businesses to meet customers and promote their work.

One local business in particular really struts its stuff when it comes to event marketing. With its ability to help businesses put their best feet forward at these events, LaserPoint Awards & Promotional Solutions often is an important part of how local companies reach out to customers.

Kathy and Randy Cross, who have been in the promotional product business for more than 20 years in Whatcom County, can cover every aspect of a company’s trade show presence.

  • They have multiple options for signs and banners that can help beautify a booth during a marketing event and then display in your storefront after the show is over.
  • They’re the swag bag experts — Bellingham’s go-to resource for the promotional items that customers love to bring home from trade shows and other events.
  • They also do custom laser engraving and can create high-end signs for companies wanting to promote a classy image at any tradeshow.

Founded in 1997, LaserPoint Awards & Promotional Solutions was one of the first companies in the Pacific Northwest to introduce laser engraving, and it wasn’t long before they expanded into promotional products, embroidery and screen printing.

Today, they can meet just about any branding and promotional need a company has. Are you working as a vendor at the Dirty Dan Harris Festival in April? LaserPoint can help create custom pint glasses for customers. Working the Hovander Homestead Bluegrass Festival in the heat of summer? LaserPoint can print T-shirts for your crew and set you up with custom guitar-shaped hand fans. Whatever your event and whatever your idea, if you can think it, they can probably do it.

If you’re a business-to-business marketer, trade shows are one of the most effective things you can do. Reach out directly to customers instead? There’s no better way to reach them than going to where they are.

This year, plan to get out in public to meet your customers face to face. And if you need a little support, feel free to contact PR Consulting or LaserPoint for help.

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