Jun 19, 2019 | Branding, Customer Relations, Marketing Tips
By Patti Rowlson How do people describe you and/or your business when you’re not around? Do they use words like friendly, warm and inviting? Or, do they use words like arrogant, frustrating, swindler? Your reputation impacts how much money you must spend on marketing.... 
May 22, 2019 | Customer Relations, Marketing Tips, Small Business Resources
Marketing is hard. Knowing which tools to use is hard. Finding the right staff with the right skill set is hard. Heck, sometimes all the things feel hard, right? You are probably reading this article because you’ve found it hard to manage marketing tasks in-house. Now... 
Jan 19, 2019 | Continuing Education, Customer Relations
Poet Erin Hansen wrote these words, which have been used to create countless inspirational visuals on the Internet: What if I fail? Oh, but my darling, what if you fly? Those 12 words have spoken to people around the world for a reason. Those words touch on something... 
Nov 21, 2018 | Blogging, Customer Relations, Networking, Publicity, Small Business Resources, Social Media, Websites, Writing
As a small business leader, you wear many hats – business development, sales, marketing, accounting, and more. You’ve probably noticed that some of those tasks are challenging, like you’re not naturally good at them. That’s totally normal; you’re not alone with those... 
Apr 9, 2018 | Blogging, Branding, Continuing Education, Customer Relations, Small Business Resources
We live in a world of online communication with information at our fingertips. How many times a day do you search Google? It’s become so automatic for most of us that we may not even realize how often we type in a search unless we take a look at our search history for... 
Mar 7, 2018 | Customer Relations
Running a small business is all about flexibility and adaptability. To do well, one must keep an eye on the market and an ear to the ground, ready to adjust to any major changes in the market. Successful businesses listen to customers and attempt to meet their needs... 
