by Team PRC | Apr 9, 2018 | Blogging, Branding, Continuing Education, Customer Relations, Small Business Resources
We live in a world of online communication with information at our fingertips. How many times a day do you search Google? It’s become so automatic for most of us that we may not even realize how often we type in a search unless we take a look at our search history for...
by Team PRC | Feb 23, 2018 | Advertising/Promotions, Branding, Graphic Design, Marketing Tips, Publicity
Marketing materials are a form of communication. It’s important that they reflect your business in the best light and are consistent with your visual brand. With graphic design software easily available at our fingertips, more businesses than ever are creating their...
by Team PRC | Jan 11, 2018 | Advertising/Promotions, Branding, Continuing Education, Customer Relations, Facebook, Marketing Tips, Small Business Resources, Social Media
This is the space where we like to list marketing trends for the new year — all the hottest tools, tips and tricks small businesses can use to position themselves well with their customers going into 2018. But as you know, there aren’t any magic bullets when it comes...
by Team PRC | Oct 17, 2017 | Advertising/Promotions, Branding, Customer Relations, Facebook, Marketing Tips, Networking, Publicity, Small Business Resources, Social Media
Anyone who has run a small business knows how important it is to get customers in the door. That’s why many major marketing campaigns are designed specifically to grab the attention of potential customers — discounts usually are reserved for new signups, and...
by Team PRC | Aug 16, 2017 | Advertising/Promotions, Branding, Customer Relations, Facebook, Graphic Design, Marketing Tips, Networking, Publicity, Small Business Resources, Social Media, Websites
The actor Jeff Bridges tells a great parable about ten apes, one banana and a whole lot of confused unhappiness. You can read the whole thing here, but the upshot of the story is this: Don’t do things a certain way just because that’s how you learned to do it. Always...
by Team PRC | Jul 20, 2017 | Branding, Facebook, Marketing Tips, Networking, Small Business Resources, Social Media
You may have read that Facebook recently has announced a shift in missions for the ubiquitous social platform. “It’s not enough to simply connect the world,” Facebook founder Mark Zuckerberg announced via Facebook. “We must also work to bring the world closer...
