Mar 19, 2019 | Blogging, Marketing Tips, Writing
There is incredible power in the use and arrangement of words. The way you use and arrange words when copywriting for marketing can create different moods. Copywriting can make readers feel calm or irritated. Copywriting can provide clarity or cause confusion. The way... 
Nov 21, 2018 | Blogging, Customer Relations, Networking, Publicity, Small Business Resources, Social Media, Websites, Writing
As a small business leader, you wear many hats – business development, sales, marketing, accounting, and more. You’ve probably noticed that some of those tasks are challenging, like you’re not naturally good at them. That’s totally normal; you’re not alone with those... 
Sep 19, 2018 | Blogging, Small Business Resources, Writing
Effective business communication is clear and concise. Whether you’re writing emails, marketing material, ad copy or blog posts, professional writing needs to be free of errors in grammar, punctuation and spelling. When mistakes slip in, the credibility and... 
Apr 9, 2018 | Blogging, Branding, Continuing Education, Customer Relations, Small Business Resources
We live in a world of online communication with information at our fingertips. How many times a day do you search Google? It’s become so automatic for most of us that we may not even realize how often we type in a search unless we take a look at our search history for... 
Mar 19, 2018 | Blogging, Continuing Education, Just for Fun, Marketing Tips, Small Business Resources
When the world seems out to get me, and nothing is going my way, there’s a phrase I like to repeat to myself: “If it won’t matter in 10 years, it doesn’t matter now.” This grammar lesson is all about personal pronouns in the form of objects. They can be tricky to... 
May 15, 2017 | Blogging, Branding, Continuing Education, Facebook, Marketing Tips, Networking, Publicity, Social Media
Are you a leader or a follower? If you’re not sure, just check your website and social media. After all, that’s what your customers are doing — and it’s easy for them to tell whether you’re an authority in your field or if you’re the type to piggyback on the expertise... 
