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Tips for marketing, public relations and social media management in Bellingham, WA

Flooding or dripping – What is your marketing style?

Flooding or dripping – What is your marketing style?

by Matthew Anderson I love gardening. I get a rush from seeing plants come up for the first time each spring, and I enjoy observing the long-term changes that occur in the yard over the years as plants fill out and mature. However, it’s all too easy sometimes for all...

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Pausing for gratitude at the 10-year mark

Pausing for gratitude at the 10-year mark

By Patti Rowlson The first piece of art that I hung on the wall in my home office in Everson included the word “evolve” on it. It was a funny thrift store find costing less than $5. That piece of art and that word stuck to me like glue for years. It has been a...

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Carve out more time with three simple tips

Carve out more time with three simple tips

By Patti Rowlson A business peer once mentioned that they received more than a hundred emails a day and that they hit the delete button on most of them. Some of the emails came from blogs they had subscribed to in recent years. The content was no longer valuable so...

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The secret to error-free marketing content

The secret to error-free marketing content

Does this sound familiar? You just spent three hours crafting the perfect marketing email for your tourism-related business in Bellingham. You created some snazzy visuals to go along with the messaging – quotes from happy travelers who loved your business. You made...

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How to save money on marketing: Be nice!

How to save money on marketing: Be nice!

By Patti Rowlson How do people describe you and/or your business when you’re not around? Do they use words like friendly, warm and inviting? Or, do they use words like arrogant, frustrating, swindler? Your reputation impacts how much money you must spend on marketing....

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